AI alt text generator for Firefox

Generate accurate alt text for any image without leaving Firefox. Right-click, get a clean description in seconds, and paste it wherever you're working.

25 credits for free • No credit card required
AltTextLab Chrome extension popup generating descriptive alt text for a Nike sneaker product image on a shopping website
THE PROBLEM

Three reasons a blank alt field keeps costing you

SEO and AEO: Search engines and AI answer engines read images through their alt text. Leave it empty and your visuals never surface in Google Images, and tools like ChatGPT, Perplexity, and AI Overviews have nothing to work from when they summarize your page.

Accessibility: A screen reader can't describe an image on its own. With no alt text, anyone using assistive technology hits a blank where your content should be. Descriptive alt text is a baseline requirement of WCAG 2.1 AA, and it's what the ADA and the European Accessibility Act expect.

The workflow gap: Half the time you're adding images somewhere with no plugin: a social post, a headless setup, a client's site you can't install anything on. Stopping to hand-write a good description kills your momentum, so the field ends up empty.
PROCESS

How to generate alt text in Firefox

Three steps from install to your first alt text.
Step 1 of 3

Add the add-on to Firefox

Install AltTextLab from Mozilla Add-ons and pin it to your toolbar. It's a standard add-on, with nothing to configure at the code level.

Supports JPG, PNG, SVG, AVIF, and WebP image formats
AltTextLab Chrome extension listing in the Chrome Web Store with the Add to Chrome button
AltTextLab Chrome extension settings panel showing API key field, language, writing style, and auto-copy options
Step 2 of 3

Connect your API key

Open AltTextLab's settings from the toolbar puzzle icon and drop in the API key from your account. That links the add-on to your monthly credits.

Step 3 of 3

Right-click any image to generate alt text

On any public page, right-click an image and pick AltTextLab: Get alt text. A clean description appears in a popup a second, ready to copy.

One-click copy or auto-copy to clipboard
Chrome browser with AltTextLab's right-click context menu open on a page image, showing the 'Get alt text' option
WHAT MAKES IT DIFFERENT

Descriptions that hold up, not just labels

Generic tools describe pixels in isolation. AltTextLab reads the page around the image and writes alt text a person would actually use.

Works on any website

If it loads in Firefox, it works. Any CMS, any platform, any page you land on. There's no integration to wire up first.

Context-aware descriptions

AltTextLab pulls in the page's keywords so the description fits the surrounding content, instead of guessing in a vacuum.

130+ languages

Write alt text in over 130 languages, so multilingual sites and global teams stay covered.

Private by design

Your images are processed and then discarded, never stored or reused. The whole flow is GDPR-aligned.

WCAG 2.1 AA compliant output

Descriptions come out at a sensible length, in natural language, with the context a screen reader needs. Built to hold up against ADA, EAA, and Section 508 review.

Four writing styles

Match the tone of the page with four styles: descriptive, neutral, matter-of-fact, or minimal.
Start free with 25 credits
Testimonials

Teams that stopped writing alt text by hand

Rated 4.8 / 5 on G2
Close-up portrait of a woman with wavy auburn hair and green eyes
Julia R. · Marketing Manager
Software Development Company · Verified on G2
Five-star rating
It actually understands what's in images and creates spot-on descriptions. No more guessing what to write. The Chrome extension is super handy and fits right into my workflow. It's been a huge time-saver for my blog and product pages.
Smiling woman with dark hair and glasses, black-and-white portrait photo
Lynn Zawie · Director, Web Services
Stony Brook University · Verified on Trustpilot
Five-star rating
I tried a few others plugins before I found this one. The others were either too complicated or too expensive. This plugin was simple to use and install and worked immediately. The alt tags it generates are perfect. Very descriptive and accurate.
Smiling man with a dark moustache, headshot portrait
Caleb Stewart · Project Manager
Good Work · Verified on G2
Five-star rating
The software is easy to use, and the generated alt text is accurate! Additionally, the support team is very responsive and helpful. It was also easy to set up within our content management system.
Woman with blonde hair wearing a plaid jacket, headshot portrait
Daria M. · Project Manager
Web Design Agency · Verified on WordPress
Five-star rating
I was able to generate alt text for thousands of images in just a few minutes, which saved me a lot of time compared to writing everything manually. AI descriptions are surprisingly accurate and understand the context of the image well. Setup was simple.
Smiling woman with long dark hair, headshot portrait
Ana Koroliova · Head of Customer Service
Zorka.Agency · Verified on WordPress
Five-star rating
This plugin is absolutely worth installing. It runs fast, works seamlessly, and does exactly what it promises.
Young man smiling in an outdoor setting, casual headshot
Gleb V. · Web Developer
Web Development Agency · Verified on WordPress
Five-star rating
I manage several client sites and this plugin saves me a lot of time. I install it, set it up once, and it works in the background. It’s part of my standard setup now.
FAQ

Your questions, answered.

Can't find what you need? Contact us →

Does the add-on automatically apply alt text to my images, or do I have to paste it manually?

The Firefox add-on generates alt text and gives you a copy-ready result — you then paste it wherever you need it. If you want alt text written into your site automatically and in bulk, the native integrations for WordPress, Shopify, Webflow, and 10+ other platforms do that, and so does the API for any other website. The add-on is best for quick, one-off descriptions and for pages where no native integration exists.

How much does the Firefox add-on cost?

Nothing to start. Every account includes 25 image credits a month on the free plan, with no card required, and the add-on draws from those. If you need more volume, paid plans start at $5 a month, and pay-as-you-go credits are available if you'd rather not subscribe.

Which websites does it work on?

Any public web page, on any CMS or platform, as long as the image is publicly reachable. Images behind a login or otherwise blocked may not generate.

What data does the add-on collect, and is it compliant with Firefox's data disclosure requirements?

The add-on only accesses the specific image you right-click and request generation for. It does not track your browsing history, read other page content, or monitor your activity across sites. That image is sent to AltTextLab's servers for analysis to generate the description, and is not stored afterward or used to train AI models.

As of November 2025, Mozilla requires all new Firefox extensions to explicitly disclose what data they collect directly in the installation prompt and on the extension's Add-ons Marketplace listing. AltTextLab's data collection practices are fully disclosed there in line with this requirement, so you can review exactly what's accessed before installing.

Does using the add-on use credits from my AltTextLab account?

Yes. Each image you generate alt text for uses one credit from your AltTextLab account — the same shared credit pool used across all integrations (CMS plugins, Web Snippet, API, and the Chrome Extension). Credits aren't specific to any one browser or tool. You can check your balance and usage history anytime in your AltTextLab dashboard.

Never leave an image blank again

Add AltTextLab to Firefox and generate accurate alt text on any page in seconds.
Context-aware product descriptions
Works on any website
Start free with 25 credits